This article throws light upon the three types of scales that are used for measuring the attitude of individuals. The types are: 1. Differential Scales 2. Summated Scales 3. Cumulative Scales. Type # 1. Differential Scales: These scales used for the measurement of attitudes are closely associated with the name of L.L. Thurstone, hence are […]
Measuring the Attitude of Individuals | Social Research | Sociology
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How Do Individuals Occupy Statuses ? (2 Ways)
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In this article we will discuss about the two main ways by which individual occupy statuses i.e. by ascription and by achievement. We may illustrate ascribed status with reference to the status based on sex, age, order of birth, biological relationship to others (such as, father, mother, brothers, sisters, etc.) and birth in a particular […]
Status Interactions between Individuals
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The following points highlight the four main concepts of status interaction between individuals. The concepts are: 1. Role-Set 2. Role Conflict 3. Reinforcement of Roles 4. Role Changing. Status Interaction: Concept # 1. Role-Set: It is an important aspect of organized social life that social positions (statuses) are related. Thus, a college professor interacts with […]