Tag Archives | Mass media

Role of Mass Media in Accelerating the Process of Globalisation

This article provides information about the Role of Mass Media in Accelerating the Process of Globalisation ! One of the striking aspects of contemporary society is the rapid development of the information technology for application in different areas of electronic activities with significant implications. If we analyse the progression of global economy we can see that since the 19th century, [...]

By |2013-11-30T12:57:44+00:00October 17, 2013|Globalisation|Comments Off on Role of Mass Media in Accelerating the Process of Globalisation

Mass Media: Analytical Comparison between Internet and other Mass Media

This article provides information about the analytical comparison between internet and other mass media: There had been attempts to compare Internet and other mass media in terms of audience. Baran and Davis characterise mass communication as a process involving: (i) an organised sender, (ii) engaged in the distribution of messages, (iii) directed towards a large audience. Image Courtesy : [...]

By |2013-11-30T12:57:47+00:00September 30, 2013|Communication|Comments Off on Mass Media: Analytical Comparison between Internet and other Mass Media

Mass Media: Impact of Globalisation on Mass Media

This article provides information about the impact of globalisation on mass media: During 1980s new technologies transformed the world of media. Newspapers were written, edited and printed at distance, allowing for the simultaneous editions of the same newspaper to be published from different parts of the world. Radio became increasingly specialised with thematic and sub-thematic stations. VCRs exploded all over [...]

By |2013-11-30T12:57:47+00:00September 30, 2013|Communication|Comments Off on Mass Media: Impact of Globalisation on Mass Media
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